Content Management

Your content. Every screen. Always up to date.

IdeaLayer’s Content Management System gives developers and project marketers full control over what appears on every screen across every display suite. Add new imagery, update apartment availability, swap floor plans, or push a new campaign video from your browser, and watch the change appear on every connected display in seconds.

The CMS is built for non-technical users. A clean, intuitive interface means your marketing team can manage content confidently — creating playlists, assembling new page collections, and organising assets by project, screen zone, or campaign stage.

Combined with our Cloud platform, marketing teams can preview changes and access the in-display experience from anywhere, so what you publish is what buyers will see in the suite.

Instant Publishing

Push content updates from anywhere and see them reflected on every connected screen within seconds. No files to transfer, no USB sticks, no waiting for a technician.

Signage Playlists

Build and manage playlists for IdeaLayer Signage, from rotating marketing content to curated scenes triggered from touch screens. Keep every display on-brand and ready for the next conversation.

Apartment Stock Management

Keep availability and floor plans current from the same dashboard. Update stock positions as apartments sell, swap floor plan assets, and give agents live information in the suite.

Multi-Site Management

Manage content across multiple display suites and sales offices from a single dashboard. Push a campaign-wide update to every location simultaneously, or tailor content per site.